該当件数:2件
Consumer behavior / James F. Engel, Roger D. Blackwell, David T. Kollat
3rd ed. - Hinsdale, Ill. : Dryden Press , c1978. - (The Dryden Press series in marketing)
図書
An introduction to consumer behavior / [by] James U. McNeal
New York : Wiley , [1973]. - (The Wiley marketing series)